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ATLAS Hoops — Sponsorship
Sponsorship · Las Vegas · Reservation Only

Right now, a banner on our gym wall says “Your Logo Is One Shot Away From Going Viral.” That slot is for sale.

ATLAS Hoops is a private basketball facility in Las Vegas and a recurring filming location for creators whose ATLAS-set content reaches millions of viewers monthly. We sell eight category-exclusive banner slots. Reporting is included.

2–4M
Monthly Content
Impressions
8
Sponsor Banner
Slots, Total
360
Adult Athletes
in Active Rotation
● Founding Partners — Open Six Categories · One Sponsor Each
01 · The Audience

The audience is the product.

ATLAS is the channel. Below is who you reach across three overlapping audiences — in-person, owned digital, and creator-distributed content.

Adult Athletes 360

The Loop open runs

A six-night-a-week open run program capped at 15 players per session. Athletes pay $12 to play, return weekly, and stay four to five hours when they come. Predominantly ages 22 to 38, 70%+ Las Vegas residents.

22–26 sessions / month · est. 70% local
Youth Families 22

ATLAS Basketball Academy

Twenty-two athletes ages 7 to 14 in active enrollment. Sessions run Mondays and Wednesdays, 5:30 to 7:00 PM, with 20- to 25-athlete camp caps on a monthly cadence. The parent is the buyer.

90-min dwell · 2× weekly + camps
Creator Reach 2–4M

Owned + adjacent media

41,500 monthly views on the runs channel, with breakout reels reaching 1.5M. Independent creators including Meka and YPK Raye produce ATLAS-set content that lands in the 40K to 1.7M range per piece, with breakout pieces above 8M.

8,120 owned followers · creator-amplified
A note on the math. The 2–4M figure is total monthly content reach across ATLAS-set creator pieces and owned channels. CPM in the packages section is calculated against sponsor-visible reach — the portion of that content in which a specific banner position appears in-frame, conservatively estimated at 25–33% of total. We over-report what’s visible, never what’s claimed.
02 · The Creators

The gym is the set.

Creators with national audiences film at ATLAS on a recurring basis. ATLAS branding — the purple checkerboard wall, the banner placements, the wordmark — is visible in the background of nearly every piece. Sponsor banners installed during the term appear in this content at no incremental production cost.

We don’t promise specific creator coverage, and we don’t control their editorial decisions. What we guarantee is that during your term, your banner is on the wall these creators film against. — ATLAS Sponsorship Terms
@mekaaaa
8Mviews · single reel
Recurring ATLAS-set content. Multiple breakout pieces above 100K.
@ypk.raye ✓
424Kviews · single reel
Verified creator. Consistent 122K to 424K performance per piece.
@mekaaaa
4.2Mviews
In-frame ATLAS branding throughout.
@mekaaaa
1.7Mviews
“Today we’re taking Blanco on his shi”
@mekaaaa
802Kviews
Filmed against the ATLAS Logo Wall.
+ roster
20M+aggregate views
Trailing window across documented creators.
03 · Category Exclusivity

Eight slots. Six categories. One sponsor each.

Once a category is taken, it is taken for the duration of the term — including right of first refusal on renewal at the Direct tier. A hydration sponsor will not share a frame, a wall, or a video clip with another hydration brand. The same protection applies to apparel, recovery, training tech, and functional beverage. Local Vegas is evaluated on a case-by-case basis to avoid adjacency conflicts.

Apparel
Open
Hydration
Open
Functional Beverage
Open
Recovery
Open
Training Tech
Open
Local Vegas
Open
04 · The Inventory

Eight slots. Three walls. Two visibility profiles.

The Logo Wall sits between the ATLAS roundel and the ATLAS wordmark. It frames the main playing court and appears in the background of the majority of wide-shot content. The Taro and Ube Walls flank the half-court hoops and appear in close-shot training content, 1v1 reels, and side-camera footage.

Wall Map · 18 Positions Total · 8 Sponsor Slots Open Banners 24″ × 72″ vertical
Logo Wall4 sponsor / 10 total
ATL
01
PROS
02
EST
03
PROS
04
PROS
ATL
Taro Wall2 sponsor / 4 total
ATL
05
06
EST
Ube Wall2 sponsor / 4 total
EST
07
08
ATL
Sponsor Slot — Open
ATLAS-Reserved Position
Premium Inventory

Logo Wall

4 sponsor slots · highest visibility

Sits between the ATLAS roundel and wordmark, framing the main playing court. Appears in wide-shot game footage, the majority of creator-distributed reels, and every piece of ATLAS-produced wide-format content.

Specification24″ × 72″ vertical
Default Term90 days
InstallationIncluded
Standard Inventory

Taro Wall

2 sponsor slots

Flanks one half-court hoop. Appears in training content, drill reels, 1v1 footage, and academy sessions.

Spec24″ × 72″
Term90 days
Standard Inventory

Ube Wall

2 sponsor slots

Mirrors the Taro Wall on the opposite half-court. Same visibility profile, opposite-angle footage.

Spec24″ × 72″
Term90 days
Production specs

Art delivered as 300dpi CMYK at full size (24″ × 72″) with 0.25″ bleed. Files accepted as PDF, AI, or layered PSD. Production turnaround is seven days from final approval. Installation is included.

Art direction

Banner artwork is vertical format. ATLAS provides art-direction guidance on adapting horizontal logos to the format at no additional cost — including a free comp before production begins.

05 · Tiered Packages

Three tiers. One that fits.

All tiers include category exclusivity for the duration of the term. CPM figures are calculated against sponsor-visible reach.

Billed quarterly per contract
Local
$14,000
Per Year
Est. CPM $12–$15
  • One Taro or Ube Wall slot
  • Shared category
  • Logo on partners row, website
  • 2 tagged posts / month
  • Video clip logo integration
  • Camp / event activation
  • Quarterly summary report
30-day rolling · $3,500 quarterly
Inquire — Local
Direct
$144,000
Per Year
Est. CPM $6–$8
  • One Logo Wall + one Taro/Ube slot
  • Full exclusivity + right of first refusal on renewal
  • Video clip logo, premium frame position
  • Featured partner panel on website
  • 8 tagged posts / month + dedicated reel
  • Two activations per quarter, custom integration
  • Monthly report + quarterly strategy call
90-day min term · $36,000 quarterly
Inquire — Direct
Save 10% with annual prepay. Express: $43,200 · Direct: $129,600. Available at Express and Direct tiers.
Live Availability
Logo Wall: 4 open Taro Wall: 2 open Ube Wall: 2 open
Updated Weekly
06 · See It On The Wall

Your logo, in our gym.

Upload your logo to preview how it lives on the wall. The mockup runs entirely in your browser — your file is never uploaded to a server. Download what you make and forward it to your team.

01 Upload Your Logo
Privacy: Your logo is processed entirely in your browser. Nothing is uploaded, stored, or transmitted.
Best results: PNG file, transparent background, at least 600px on the longest edge.
07 · Measurement Promise

What you receive, when you receive it.

Every sponsor receives a monthly performance report delivered on the first Monday of the following month. Direct-tier sponsors also receive a quarterly strategy call. Reports are delivered as a branded PDF and a shared link.

  • 01
    Content impressionsTotal reach during the period, broken down by reel, post, and story.
  • 02
    Sponsor-visible content logDirect links to every reel and post in which the sponsor banner appeared.
  • 03
    Creator content logEvery ATLAS-set piece posted by named creators during the period, with view counts and sponsor-visible flags.
  • 04
    In-gym session countAttendance during the period, by run and by academy session.
  • 05
    Notable performance momentsReels exceeding 10K views, posts exceeding 1K saves, press and notable visits.
Parity Clause

If any reporting period falls below contracted minimums — tagged post count, activation delivery, or banner visibility — the next period is extended at no additional cost until parity is restored. Stated on the page, not buried in the contract.

08 · Frequently Asked

Answers, on the page.

Do you guarantee category exclusivity?
Yes, for the full term. One sponsor per category, no exceptions. This is the protection that distinguishes ATLAS from larger, diluted channels.
Do you guarantee specific creator coverage?
No. We guarantee your banner is on the wall these creators film against, and we report on which creator pieces include your branding. We do not contract creators’ editorial decisions.
How do you measure the reach figures on this page?
Total content reach (2–4M monthly) is derived from creator-published view counts on Instagram and TikTok plus ATLAS-owned channel analytics. CPM figures are calculated against sponsor-visible reach — the portion of that content in which a specific banner position appears in-frame, conservatively estimated at 25–33% of total. No speculative multipliers, no estimated impressions, no audited reach claims.
What is the minimum commitment?
90 days for Express and Direct. Local is available on a rolling 30-day basis.
Can we provide our own banner artwork?
Yes. We supply 24″ × 72″ vertical specs; you supply final art. We install. If your logo is horizontal, we will help you adapt it at no cost — including a free comp before production begins.
Do you offer trial placements?
No. Trials dilute the audience and break exclusivity guarantees.
How quickly can we go live?
Within 14 days of contract signature and art approval.
09 · Next Step

Book a discovery call.

Twenty minutes. We walk through the wall, the creators, the reporting, and answer questions specific to your category. No pitch deck. No follow-up gauntlet.

Two ways forward:
Download the full media kit (PDF) · for internal review
Download the one-page brief (PDF) · for fast forwarding

6560 Spencer St, Unit 145
Las Vegas, NV 89119

You’ll be routed to a 20-minute calendar booking. We don’t share your information. We don’t mass-email after the call.

Atlas Hoops
No walk-ins · By reservation onlyYouth ABA Phase 04: Triple Digits• ABA July spots full. Registration reopens August 1st.• FULL · REOPENS AUG 1GREEN LINE MON 7/27 · SOLD OUT · JOIN WAITLISTPURPLE LINE TUE 7/28 · 6 SPOTS LEFTBLUE LINE WED 7/29 · 7 SPOTS LEFTPINK LINE THU 7/30 · 14 SPOTS LEFTNo walk-ins · By reservation onlyYouth ABA Phase 04: Triple Digits• ABA July spots full. Registration reopens August 1st.• FULL · REOPENS AUG 1GREEN LINE MON 7/27 · SOLD OUT · JOIN WAITLISTPURPLE LINE TUE 7/28 · 6 SPOTS LEFTBLUE LINE WED 7/29 · 7 SPOTS LEFTPINK LINE THU 7/30 · 14 SPOTS LEFT